Delayed Action / Revenue Tracking

Delayed Action or Revenue Tracking allows you to assess actions/ conversions/ revenue offline and transmit the data back to ZEDO hours or days after the conversion. You can track actions for up to 90 days after the click event. How it works You store the ZEDO variables for conversion in your database. When you know […]

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Demographic Tracking and Targeting

About Demographic Tracking and Targeting   Required Feature: Profile Targeting  If you don’t see the Profiles tab in your account, contact your Account Manager.    To target to users based on demographic data (Age, Gender or ZIP code), you must first cookie appropriate users. This can be done on pages where user profile data is available.  […]

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How to create, set up Publisher

Steps to create a new publisher: 1. Click on the Create Publisher option under the Publisher tab in the User interface. 2. Fill the Publisher/Company Info. 3. Enter the name of the Publisher against the option Publisher Name which is the mandatory field. 4. Enter the Publisher Web page URL against the option Publisher URL and […]

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