VAST Event Reports

This document explains how you can get VAST Event Reports in ZEDO. Steps to get VAST Event Reports Reports >> VAST Event >> Quick VAST Event Report Go to the main Reports tab and click on VAST Events sub tab. The Quick VAST Event Report section appears on the screen. Select the Report Type from […]

Read More

How-To: Reports by Site Domain

The Site Report feature enables you to use a single ad tag to get performance and revenue reports for all the sites in your account. It also allows you to see site-wise data across all campaigns trafficked in your account. Steps to generate Profit Site Report Reports >> Profit >> Quick Profit Report >> Site […]

Read More

Run VAST Video and Banner Ads on a Single Ad Slot

This document explains how you can run VAST video ads and Banner ads on a single channel dimension using normal JS and iFrame tag. Let’s assume that you already have a normal Banner ad (dimension: 300×250) running on a website using a JS tag, and now you want to run a VAST ad in the […]

Read More

In-Banner Video Ad

ZEDO’s In-Banner Video Ad format is a regular user-defined sized Ad unit, but a stunning video. On landing, the video starts playing automatically. Users like this ad as it allows them to watch it in full-screen mode and even control the sound ON/OFF. Specifications Ad Dimension: Any IAB size or custom size. Type: Only .flv […]

Read More

Passbacks for VAST

ZEDO’s Passback feature can be used with VAST Compatible ad formats. There are times when Advertisers do not want impressions from every user, so they just return an empty response. But you can use ZEDO’s Passback Tag feature to monetize impressions that are not filled by your Advertiser. How to use Passback for VAST Enable […]

Read More

VAST 3.0

ZEDO now supports VAST 3.0 and can now easily track events like Progress and Skip. How to use SKIP event for your video campaign? While trafficking video or 3rd Party VAST tags in ZEDO choose the “Skip” event from list of events. Make sure your video player or publisher video player is VAST 3.0 compatible. […]

Read More

VAST Events

This document explains about the different VAST event trackers and the actions they trigger to enhance the value of video ads. The VAST event trackers enable you to conveniently track time-based events for all the VAST ads without any workaround using impression trackers. They help in streaming video ads, produce detailed VAST event reports and […]

Read More

Ad Requests for VAST

As the digital video advertising market becomes more sophisticated, new features and functionality are required to improve support for streaming ad display and reporting. This document explains how the Ad Request feature works in VAST Events. About Ad Requests The ‘Ad Request’ feature is activated by default for all VAST ads that are created. The […]

Read More

Transcode Video to Multiple Bitrate

This document explains how you can traffic VAST video ads into multiple bitrate without using any external tool for transcoding. Steps to transcode video to multiple bitrate From the Ad File Type drop down select the Video option. Select the ‘Transcode my Video’ or ‘No. I will specify different files and their format’ option. The […]

Read More

Advertiser Steps To Modify Flash File

This document explains how to set up a Page Peel ad in ZEDO. It has instructions on modifying the Ad flash file and how to give it to your Advertiser. Modifying a flash file for ZEDO’s Page Peel Functions and Syntax for ActionScript 2.0 Expanding the Page Peel The function zzPeelOpen() expands or opens the […]

Read More