The following are possible common reasons that an ad is not serving as expected. If you don’t find your answer here, contact Support.
No Rate defined for the Campaign 
If there is no Rate defined for your Campaign, the ad may be at a lower weight in its level, and therefore isn’t getting much exposure.
 You can fix this issue in one of the two ways:
  1. Enter a Rate for the campaign
  2. Manually adjust the Level and Weight in Rank Ads

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