When you are setting up targeting for an ad, you can create key-value statements by applying logical operators and Boolean logic (AND/OR).
If you are targeting multiple key-values, all AND statements will be processed before any OR statements.
Campaigns >> Create Ad >> Targeting section >> Custom tab
- Select a Key from the dropdown
- Select a logical operator from the dropdown
- Enter Value(s)
- To select an existing Value, type the Value Name or Display Name in the Value field. Available matching active Values will be suggested as you type.
- To add a new Value, type in the Value field and hit Enter
- To add a second Key (or more), click the + button.